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RESULTS & VOICE3 min read

Understand Insights and decide what to try

Compare periods while accounting for missing results and sample size.

Before you begin

Published posts; measured posts for meaningful comparisons.

Steps

  1. Open Insights and choose Last 7, 30 or 90 days, or All time. Periods use publication dates in your workspace timezone.

  2. With an X account connected and post-read permission, choose Sync from X to import recent posts and update results. The button stays hidden when X is disconnected. Unavailable measurements remain unknown.

  3. Read measurement coverage first. Add missing results and update stale measurements through the linked posts.

  4. Compare current and previous periods, remembering that the current one includes today and measurements may be different ages.

  5. Review the strongest measured posts and a time to try. Open detailed timing filters/charts only when you need them.

  6. Choose a draft to test a useful time or duplicate a strong post's structure. Open weekly progress and follower check-ins for the separate progress flow.

Example request

Compare two publication periods after checking their measurement coverage. If practical examples perform well in a small sample, test another example post and describe the result as an experiment rather than a proven rule.

Try with your connected assistant
Use the ownpost-analytics skill to review my measured posts from the last 30 days. State the sample and missing data, then suggest one writing experiment for next week.

Check the result

You choose a concrete experiment based on recorded evidence, with uncertainty visible.

Troubleshooting

The weighted performance score is a comparison score, not a standard engagement rate. Small samples are early signals. Missing values are unknown, and a correlation does not prove a cause.